MCP100 Assessment

Editorial verdict

Recommended for permission-scoped CRM work when OAuth access is narrow, sensitive account data is appropriate for the connected client, and record changes require confirmation.

Reviewed July 24, 2026

Task Fit

Mapped

Team productivity

Trust

Reviewed

A dated editorial review is published on the MCP detail page.

Maintenance

Date unavailable

No dated repository or package update is currently stored.

Popularity

Signals unavailable

No independently comparable adoption metric is currently stored.

Best for

Querying CRM records, activities, marketing content, and organizational context
Creating or updating supported CRM records and activities with confirmation
Building managed AI workflows around HubSpot account data

Not ideal for

Clients that do not support OAuth 2.1 with PKCE
Vector or semantic CRM search, which the documented backend does not provide

Avoid if

Existing HubSpot user permissions are broader than the intended agent workflow
CRM or communication records cannot be shared with the chosen AI client
Record creation, email logging, or meeting actions cannot require human approval

Trade-offs

The GA hosted service removes local server maintenance but requires creation and management of an MCP auth app.
Available scopes follow current server tools and user-granted permissions; newly added scopes can require reauthorization.
HubSpot blocks activity objects through MCP when Sensitive Data is enabled, reducing exposure but also capability.

Evidence scope

Evidence

Current source snapshot

Popularity

No MCP-specific repository metric is stored

No MCP-specific package metric is stored

Stars observation date unavailable · Downloads observation date unavailable

Hosted MCP/service has no reviewed public MCP-specific repository metric; do not substitute parent-product or sibling implementation stars.

Hosted MCP/service has no reviewed comparable public MCP-specific package-download metric.

Maintenance

Publisher activity observed September 24, 2026

Current source snapshot

Trust review

Source relationship: First-party MCP

Reviewed July 24, 2026

Sources

Official documentation ↗

Supporting evidence (2)

Evidence source ↗Official setup docs ↗

Evidence-backed setup

Install & Agents

Choose your MCP client. A client connects to the MCP server; the language model is selected inside that client. Only stored, source-backed configurations are shown.

Claude Code

Streamable HTTP

MCP100 logic checked

claude mcp add --transport http hubspot "https://mcp.hubspot.com/"

The publisher connection details were combined with this client's official MCP transport configuration; installation was not executed by MCP100.

Verify safely: Reconnect Claude Code, complete the publisher OAuth or authentication flow if prompted, confirm hubspot tools are listed, and perform one read-only test.

Uninstall and revoke

Remove hubspot from Claude Code, clear its stored MCP OAuth credentials, and revoke the publisher authorization if it is no longer needed.

Evidence & methodology

Publisher-documented setup is not the same as MCP100 execution testing. “MCP100 logic checked” means the stored configuration shape was reviewed, not that third-party MCP software was run.

Evidence checked 2026-07-24

Evidence 1 ↗Evidence 2 ↗

Capability

What it does

Connect OAuth-capable AI tools to HubSpot CRM data and supported read/write workflows.

Productivity & CollaborationMedia & MarketingRetail & E-commerceSoftware & Technology

Representative uses

Querying CRM records, activities, marketing content, and organizational context
Creating or updating supported CRM records and activities with confirmation
Building managed AI workflows around HubSpot account data

Important limits

Clients that do not support OAuth 2.1 with PKCE
Vector or semantic CRM search, which the documented backend does not provide

Tools21 toolsView tools

Guidance, User & Organization Context3 tools
Establish the connected HubSpot context before acting. Read tool guidance, inspect the authenticated user and portal, and review organization-wide account, team, seat, and role context.
CRM Data, Properties & Owners7 tools
Search, fetch, create, update, and analyze HubSpot CRM records while discovering the properties and owners needed to interpret or modify them safely.
Campaigns & Marketing Email5 tools
Work with campaign objects and performance, attribution reporting, and marketing-email creation or analytics so marketing execution and measurement stay connected.
Content & Landing Pages3 tools
Inspect marketing-content analytics and create or edit landing pages, including rendering a preview UI when visual review is useful.
Conversations & Feedback3 tools
Search customer-conversation threads, inspect channel metadata around those conversations, and submit feedback about the HubSpot MCP experience.

View tool names (21)

tool_guidance
get_user_details
get_organization_details
get_crm_objects
search_crm_objects
manage_crm_objects
query_crm_data
get_properties
search_properties
search_owners
read_campaign_data
manage_campaign_objects
get_campaign_attribution_reports
get_marketing_email_analytics
manage_marketing_email
get_content_analytics_report
manage_landing_page
render_landing_page_ui
search_conversations
get_conversation_channel_metadata
submit_feedback

Context Footprint

~4.2K estimated schema tokens

Context impact: Medium

Estimated token footprint of the MCP tool schemas exposed to the agent.

Approx. estimate

Hosted observed snapshot of the official mcp.hubspot.com surface; permissions and hosted releases can change exposure.

Reviewed access

Access & risk

Review the exact access boundary before connecting this MCP to accounts, credentials, or sensitive data.

Authentication: OAuth 2.1 with PKCE is required. A HubSpot MCP auth app supplies client ID, client secret, and registered redirect URL; the user selects an account and grants available permissions.
Permissions: Read and write availability is governed by the MCP app's granted scopes together with the connected user's HubSpot permissions. Supported actions can include CRM records, activities, marketing content, and selected mutations; do not describe access as an over-specific universal intersection beyond those app scopes and user permissions.
Data handling: HubSpot's hosted MCP service relays authorized CRM and activity data to the MCP client. Sensitive Data accounts block activity objects through MCP. Client credentials, OAuth tokens, retrieved records, and tool results must be protected by the integrating application.
Cost: HubSpot documents the remote MCP server as generally available to all HubSpot accounts without a separate MCP fee. HubSpot subscription features, API limits, integration hosting, and AI-client costs still apply.
Risk and cautions: CRM and activity tools can expose personal and commercially sensitive data or create consequential customer records and communications. Use a dedicated auth app, narrow user permissions, secure PKCE and token storage, re-review scope changes, and confirm mutations. No MCP100 execution testing is claimed.

Related reviewed MCPs

Other options

Notion MCP

MCP100 Recommended

Connect AI tools to Notion workspaces through Notion's MCP server.

Choose this instead if

Choose Notion MCP instead if reading and updating explicitly shared Notion pages.

Connect AI tools to Notion workspaces through Notion's MCP server.

Compare with HubSpot MCP View Notion MCP details

Slack MCP Server

MCP100 Recommended

Search, read, and act on Slack workspace content through Slack's managed MCP endpoint.

Choose this instead if

Choose Slack MCP Server instead if searching approved Slack channels, messages, files, users, and emoji.

Search, read, and act on Slack workspace content through Slack's managed MCP endpoint.

Compare with HubSpot MCP View Slack MCP Server details

Playwright MCP

MCP100 Recommended

Let AI clients inspect and automate web browsers with Playwright.

Choose this instead if

Choose Playwright MCP instead if inspecting and testing web interfaces through accessibility snapshots.

Let AI clients inspect and automate web browsers with Playwright.

Compare with HubSpot MCP View Playwright MCP details

Read publisher documentation

Publisher documentation

Official Docs

Original product, capability, tool, and usage documentation from the MCP publisher. Installation sections appear under Install & Agents.

View original documentation ↗

Title: Error 401 Unauthorized

URL Source: https://mcp.hubspot.com/

Warning: Target URL returned error 401: Unauthorized

Markdown Content:

HTTP ERROR 401

Reason:

Unauthorized

Loading optional publisher documentation…

FAQ

What can HubSpot MCP do?

Connect OAuth-capable AI tools to HubSpot CRM data and supported read/write workflows.

Can HubSpot MCP read and update CRM records?

Yes. The reviewed HubSpot surface includes reading CRM and activity data and creating or updating supported CRM records and activities. Every action remains subject to the authenticated HubSpot user's permissions and granted scopes.

Does HubSpot MCP work with Claude Code?

Yes. MCP100 reviewed an evidence-backed setup for Claude Code, but has not independently verified it with a live runtime test.

How does HubSpot MCP authenticate?

OAuth 2.1 with PKCE is required. A HubSpot MCP auth app supplies client ID, client secret, and registered redirect URL; the user selects an account and grants available permissions.

What CRM data can an AI agent access through HubSpot MCP?

HubSpot's hosted MCP service relays authorized CRM and activity data to the MCP client. Sensitive Data accounts block activity objects through MCP. Client credentials, OAuth tokens, retrieved records, and tool results must be protected by the integrating application.

Is this an official MCP?

HubSpot is listed as First-party MCP in MCP100’s current evidence.

Current official resources:

Publisher documentation ↗